WORKSHOP: Planning Winning Campaigns

Title: WORKSHOP: Planning Winning Campaigns
Location: U of G, University Centre (UC) 441
Link out: Click here
Description: Facilitator: Jessica Bell

This workshop will help you and your organization learn valuable steps, tools, techniques and approaches that will help you effectively plan a winning campaign plan to help you achieve your policy goals. You will learn the basic components of a campaign, how to choose a strategic campaign goal, choosing strategies and tactics that suit your goals, working with individuals and groups to build influence, and understanding the key ingredients of successful campaigns. It’s recommend that multiple people from one group attend the workshop as there will be ample time to strategize to achieve your goals.

Bio: Jessica Bell is a facilitator and educator. She teaches advocacy and government relations at Ryerson University. She is the co-founder of Tools for Change, which provides skills-based advocacy training to Torontonians. More information about Jessica is at

Start Time:  5:45 pm
Date: 2013-08-20
End Time:  8:45 pm